“The myth of the exemplary minority kills us”: Facebook manager calls on the public to face anti-Asian racism

“The myth of the exemplary minority kills us”: Facebook manager calls on the public to face anti-Asian racism
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As a marketing professional Eric Toda always observes the Super Bowl with a critical eye. But that year when he saw Brands commit to change after a year of protests against racial justice and political division, including at a passage from the NFL that many found missed and a heavily criticized Jeep ad with Bruce Springsteen, he was not inspired by the messages of hope and unity.

In his mind were the recent reports of elderly Asians in Chinatowns stretching from the Bay Area to New York City violently attackedand in at least one case die of their injuriesafter an already difficult year in which there was an increase anti-Asian racism during the pandemic. Between March 19 and December 31, 2020, the national coalition Stop AAPI Hate documented 2,800 …

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